Death by PowerPoint (and how to fight it) Alexei Kapterev
There are 300 million PowerPoint users in the world* * estimate
They do 30 mil ion presentations each day* * estimate
About a million presentations are going on right now* * estimate
50% of them are unbearable* * conservative estimate
LOTS of people are killing each other with bad presentations. NOW.
They are al DEAD! Wel , almost.
A vicious circle Bad presentations Bad communication Less training Bad relations Less Less money sales
Let’s make the world a better place.
Why are they doing it?!
Research shows: !Bul ets don’t kil people "People kil people #Unintentional y $Yet regularly
Mainly due to lack of... !Significance "Structure #Simplicity $Rehearsal
Why do you present? To “pass the information”? Your boss told you to? Or to make meaning?
What’s the subject and why it matters to you?
How presentations work !Significance creates passion "Passion attracts attention #Attention leads to action
Are you passionate? Check yourself.
This is passion.
This is passion.
This is passion.
This is not.
Can’t find the meaning? Don’t present.
Structure is how you place the building blocks of your story.
Q: What structure to use? A: Any – as long as it is: !Convincing "Memorable #Scalable
Structure choices !Problem – Pathway – Solution "Problem – Solution – Reasoning #Fancy stuff (if it makes sense)
Give 3-4 reasons supporting your point. They wil not remember more anyway.
Memorable opening 1 More details... 1 argument 2 More details... 3 More details... 1 2 argument More details... 2 More details... 3 More details... 1 More details... 3 argument 2 More details... 3 More details... } 45 minutes Memorable closing
You can tell this in... 5 minutes 15 minutes 45 minutes It is scalable.
Everything should be made as simple as possible but not simpler. “ ”
Apparently, being simple is not that simple. Wil give you some examples.
Don’t worry: knowing the language doesn’t really help.
Notice cool background.
Hey, we’ve got DATA!
This one’s my favorite.
PowerPoint helps to: !Visualize ideas "Create key points #Impress
They use it as: ! Prompter " Handouts # Data dumps
People read faster than you speak. This means you are useless.
How much is an extra slide? $0.00. Zero Dollars. Break it in several. It’s free.
What’s the point? One simple point? Remove everything else.
Wel , some are just hopeless.
Ditch stupid “rules” Do you remember the rule: 7 lines per slide or less 7 words per line or less? Wel , it is just plain stupid If you follow this “rule” You get a slide like this
Ditch stupid “rules” Do you remember the rule: 7 lines per slide or less 7 words per line or less? Wel , it is just plain stupid Cramped. ring. If you follow this “rule” Bo You get a slide like this
Simple design rules* !One point per slide "Few matching colours #Very few fonts $Photos, not clipart * pun intended
Less text. More imagery. Wild imagery.
But what if I need to send or print the slides?
Write a document
The Largest Leasing Companies •Hansa Leasing •РГ Лизинг •Авангард-Лизинг •Raiﬀeisen Leasing •ММБ-Лизинг Make 2 sets of slides
Print with notes
Inform with little text* * yes you can
It wil never work completely for the first time. Trust me.
YOU PRESENTATION RECIPIENT Feedback. Go get some.
No audience? Present to the furniture. But aloud. Try it.
Check the room and equipment.
All this leads to...
Wow* * great presentations
Thanks for watching! Would you like to read my book? Alexei Kapterev www.kapterev.com