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This presentation is designed to review the position of the value and pricing management dimensio...
This presentation is designed to review the position of the value and pricing management dimensions within the innovation process. Pricing, value and innovation are elements of a dynamic and integrated systems that cannot be managed in parts and have a key role to play in the strategic innovation process in order to allow firms to capture the return for their investments. To view the webinar in its entirety, please visit our webinar archive: http://budurl.com/qcsq