The card-linked offer is a new type of shopping deal linked to the credit and debit cards shopper...
The card-linked offer is a new type of shopping deal linked to the credit and debit cards shoppers already use and value. Because offers are linked to cards, merchants can use anonymous transaction data to target the right customer segments and enjoy true incremental sales analytics. And, unlike Daily Deals, card-linked offers require no paper vouchers or manual tracking. Card members are enrolled automatically, receive offers from their trusted banks and card issuers, and redeem offers just by swiping their cards.